Podcasts for high-value B2B

Quality of clients, not size of audience

If one contract is worth serious money, you don’t need a big audience. You need the right people to hear you think. I produce founder-led interview podcasts that help B2B firms win trust, open doors, and stay top-of-mind.

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Why podcasts work

For high-value B2B

In high-value B2B, the bottleneck is not “more leads”. It’s access to hard-to-reach decision-makers, and trust once you have their attention. A podcast gives you both — and turns each episode into proof you can send to the next prospect.

The logic

  1. You want conversations with a small number of hard-to-reach decision-makers.
  2. Cold outreach is easy to ignore.
  3. A podcast gives a genuine reason to say “yes”.
  4. You get 30–60 minutes with them, focused, on record.
  5. The episode becomes proof: your expertise, standards, and network.
  6. Guests share it internally and with peers (because it features them).
  7. You stay top-of-mind when a project or contract appears.

What you’re really buying

  • Warm introductions without asking for favours
  • Credibility without “selling”
  • Proof assets you can send to any prospect
Access → Trust → Referrals → Revenue
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What I produce

Done-for-you, built for trust

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Show Strategy

Clear angle, tight format, and a guest list designed for the buyers you actually want.

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Remote Recording

Simple setup for you and guests, plus live troubleshooting so sessions run smoothly.

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Premium Editing

Clean narrative edits, consistent loudness, and a professional finish.

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Publishing

Spotify/Apple/YouTube publishing with clean metadata, titles, and show notes.

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Clips for LinkedIn

Short clips with captions and branded templates (optional add-on).

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Guest Outreach Kit

Invite templates + a simple system to keep your guest pipeline full.

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Podcast examples

Real work, real audio quality

Sprinkle podcast artwork

Client work: Sprinkle

Aviation-focused interview series. Produced end-to-end under the client’s name (format, recording, editing, publishing).

Listen →
Personal podcast artwork

Personal project

Different subject matter, but a useful reference for production quality, pacing, and editorial standards.

Listen →

Currently working with a small number of clients to ensure quality and focus.

How it works

Simple, repeatable, predictable

Step 1

Positioning

Define your buyers, show angle, guest list, and format so the podcast supports high-value sales.

Step 2

Record

Remote recording with a simple setup. You show up for the conversation; I handle the rest.

Step 3

Edit

Tight narrative edit, clean mix, consistent loudness, and a premium final master.

Step 4

Publish

Upload, show notes, timestamps, and optional clips—ready to share with prospects.

Book the fit call →

Book a call

Tell me what you sell, who you sell it to, and what you want the podcast to achieve. I’ll reply with a clear recommendation.

Prefer email? hello@nedmortimer.com

About

A real person, accountable for the work

End-to-end. Flat fee. No hassle.

I produce interview podcasts for B2B firms with small, high-value client bases. The goal is not “going viral”. It’s sounding credible to the exact buyers you want — and making it easy to start conversations with them.

I handle positioning, guest outreach templates, remote recording setup, editing, and publishing to Spotify/Apple/YouTube, with optional short clips. You show up for the conversation — I do the rest.

No-risk: if the first episode isn’t publishable to your standard, you don’t release it and you don’t continue.

Ned Mortimer headshot
Book a 15-min fit call →